Internet marketer who works to support his golf habit.
Regular speaker on the SEO/SEM conference circuit:
DEC 07 - WebmasterWorld/Pubcon - Local and Mobile Search
AUG 07 - Search Engine Strategies San Jose, So You Want to be a Search marketer?
JUL 07 - ad:tech - Maximizing Ecommerce Marketing
MAY 07 - Search Insider Summit, Video SEO
OCT 06 - Emetrics Summit, Marketing Optimization: SEO & SEM
JUL 06 - ad:tech - Web Linking Strategies
JAN 06 - PGA Merchandise Show, Local Search Landscape
MAY 05 - Search Engine Strategies Toronto, Hiring a Search Marketing Firm
FEB 05 - Search Engine Strategies NY, What Makes a Professional SEM?
JAN 05 - PGA Merchandise Show, SEO for Golf Courses & Resorts
Few other industry things:
Former Board of Director, Search Engine Marketing Professionals Organization (SEMPO)
Judge, ad:tech Advertising and Interactive Marketing Awards 2007
Judge, Web Marketing Association WebAward, Web Site Development Category
Member, Web Analytics Association (WAA)
Member, SEMPO Marketing Committee
Member, Direct Marketing Association (DMA) Research Forum Panel
Member, Chicago Interactive Marketing Association (CIMA)
Member, International Network of Golf (ING)
Interviewed for ‚ÄúGreat Minds in Marketing‚Äù by ad:tech/Marketing Sherpa, May 2006
Contributor, SEMPO Institute
Love the golf industry, and would prefer to be spending all my time and effort working in the internet marketing field for the golf industry, but haven't been able to find a company (or group of companies) willing to pay enough to match my current salary. (Believe me, I wish I could). Happy to consult with golf businesses until I get the opportunity to do it full time.
My strengths are:
Taking a 30,000 foot view of a company's online presence, and maximizing all channels (online PR, SEO, SEM, blogs, images, video SEO, etc.)
Also, answering questions like:
If I have $XX to spend monthly, where will I get the biggest bang for the buck online?
What can I change/add/delete to my website to provide the biggest benefit?
I need short/long term options online. What are they?
I'm pretty good at looking at a site and putting together an online marketing plan. Of course, it isn't free, but it isn't too painful either.
Feel free to add me as a contact. the more the merrier, right? Never know when I'll be in your neck of the woods and be in need of a fourth!